Gift Card

Gift Card and Loyalty Programs

With our gift card program, you can easily and affordably offer gift cards to your customers. Our solutions can help you drive traffic to your locations, increase sales, build your brand awareness and promote purchases of higher-margin products.

The Challege

Merchants would like to benefit from the popularity of gift cards, but they do not want to add complexity or significant costs to their businesses.

The Solution:

The GBS Merchant-Branded Gift Card Program is an affordable, easy-to-use solution that enables you to offer your own store-branded gift cards to your customers. With optional bundles that include appealing card designs and promotional materials, online reporting through your merchant processing portal, and a welcome kit that includes proven marketing tips, success is built into the offering. Single- form enrollment, intuitive POS messaging and program start-up within weeks make the solution easy to implement and manage

Help Your Business

Gift cards represent a compelling opportunity for many businesses and can provide you with a number of potential benefits including:

Help Your Customers:


Loyalty Programs

The best way to reward your best customers and actually profit from it is by implementing a customer loyalty program. Typically, a loyalty program consists of offering memberships to your customers that allow them to collect a currency that rewards them for their loyalty. The currency accumulates with each transaction, per your business intelligence rules. Your customers can then exchange the currency for rewards that are typically available by selecting from items in a catalogue. Once a customer becomes a member, you can track his/her purchases (what, when, where & how much) over time, which will allow you develop personalized, meaningful, profitable promotional offers to encourage that customer to spend more, more often. Well-planned and well-managed loyalty programs are proven relationship marketing tools that will increase revenues and your bottom line by 30% or more!

Typical objectives of a loyalty program:

Increase revenues, turnover and profit


Cost Reduction:

Planning & Strategy

Loyalty Programs

GBS’s turnkey loyalty programs are much more than standard, run-of-the-mill loyalty programs. Thanks to our innovative rules-based technology, our programs are completely flexible. Even better, they are easy to use for cardholders, front-line staff and program administrators, which make them easier for you to implement and maintain. But best of all, with a GBS solution, you will get to know your customers and offer them personalized promotions and incentives on their receipts at the point of sale! Our technology is a one-to-one relationship marketing solution that will give you a competitive advantage! Furthermore, our real-time reporting and data mining capabilities convert your raw data into powerful information that will lead increased sales and profitability.